Sunday, September 29, 2019

98.5 KYGO, Denver (1995 - 2014)

Unused KYGO bumper sticker from the 1995, sheet measures approximately 21.5 cm by 8.5 cm. Front side: background: black; KYGO logo + small version sticker
Back side: KYGO, Nestle BB and Jolly Rancher promo.


KYGO-FM (98.5 MHz) is a commercial FM radio station in Denver, Colorado, United States. The Bonneville International country music station has an effective radiated power (ERP) of 100,000 watts. Its studios are located in Greenwood Village, and the transmitter is on Squaw Mountain in Idaho Springs. The radio station broadcasts in the HD Radio format. The HD2 subchannel broadcasts classic country music as "KYGO Legendary Country." The HD3 subchannel simulcasts the Contemporary Christian format heard on KTLF in Colorado Springs.

The station signed on the air on December 1, 1953 as KFML-FM. It was owned by Everett A. Bancker, Jr. Following the sale of the station to Jefferson-Pilot Broadcasting in 1974, the station took the KIMN-FM call sign. (The KIMN currently reside at 100.3 FM in Denver, though that station is owned by Kroenke Sports & Entertainment.)

On June 1, 1979, 98.5 switched its call letters to KYGO and later that year changed from contemporary hits to country music.

Unused bumper sticker from the 1998, sheet measures approximately 19 cm by 7 cm. 
Front side: shaped, background: black; KYGO logo + small version sticker
Back side: KYGO sticker game registration and Dannon, Sunline Brands Wonka, Tropicana, Oberto, M&M promos.


On April 26, 1988, the station slightly changed its call letters to KYGO-FM. At the same time, AM 950 switched its call sign to KYGO, and began airing a classic country format, to be a companion to FM 98.5's more contemporary country sound.

Unused bumper sticker from the 1996, sheet measures approximately 21 cm by 7.5 cm. 
Front side: background: white; text: ""Honk If You Honky Tonk!, Grizzly Rose logo, KYGO logo
Back side: Grizzly Rose concert ticket registration form.


In 2006, as part of Lincoln Financial Media's acquisition of Jefferson-Pilot (including the J-P media properties), KYGO became a Lincoln Financial Media station.

In 2007, KYGO-FM was named "Country Music Station of the Year" in a top 25 market by Radio & Records magazine. Other nominees included WUSN Chicago, WYCD Detroit, KEEY-FM Minneapolis, WXTU Philadelphia, and KSON-FM San Diego.

On December 8, 2014, Entercom announced it would purchase Lincoln Financial Group's entire 15-station lineup (including KYGO) in a $106.5 million deal. It operated the outlets under a local marketing agreement (LMA). On December 22, 2014, Entercom confirmed it would retain KYGO and its country format. The FCC approved the deal on June 26, 2015.

Unused bumper sticker from the 2014, sheet measures approximately 24 cm by 5 cm. 
Front side: 98-5 KYGO logo
Back side: white (blank).


However, on July 14, 2015, the Department of Justice ruled that Entercom had too many stations in the Denver market. Entercom decided to spin off KYGO, KOSI, KKFN and KEPN to Bonneville International in exchange for Bonneville's Los Angeles station KSWD (now KKLQ) to meet ownership limits. Both Bonneville and Entercom began operating their new clusters via Time Brokerage Agreements on July 17, 2015. The transaction was consummated on November 24, 2015.

source: en.wikipedia.org/wiki/KYGO-FM

Tuesday, June 11, 2019

Richard Blade’s Flashback Lunch (2014)

A sticker from 2014, sheet measures approximately 18.5 cm by 10.5 cm.
Front side: background: black, purple; Richard Blade’s Flashback Lunch @ 93.1 JACK FM logo.
Back side: white. 


Richard Blade’s Flashback Lunch is an hour of '80s music weekdays at noon on 93.1 JACK FM (KCBS-FM), Los Angeles, USA. He's been doing it since July, 2013.

93.1 JACK FM welcomes the return of the Flashback Lunch with Richard Blade. Every weekday at noon, Richard and his accent will serve up '80s music from Duran Duran and Depeche Mode to Van Halen and Michael Jackson. It’s Gonna be HOT!

Richard Blade is one of L.A.'s veteran DJs and was a major part of the rise of 106.7 KROQ, where "Flashback Lunch" originated.


With the "No DJs" concept on JACK FM stations / branding.. Richard Blade is become the first / the one and only DJ (or voice tracking) on JACK FM.

*source: 931jackfm.radio.com/shows/richard-blades-flashback-lunch

Sunday, June 2, 2019

End of an era - 95.5 PLJ goes off the air (Friday, May 31, 2019)

A magnet from 2014, sheet measures approximately 22.5 cm by 7.5 cm.
Front side: background: black; grey; text: "Listenin' to The Todd Show in the Morning", WPLJ logo.
Back side: black. 


It's a special stuff on my WPLJ collection, The Todd Show magnet, received in 2014.

On February 7, 2014, Scott Shannon announced his retirement from WPLJ after 22 years. Co-host Todd Pettengill immediately took control of the morning show, which re-branded as "The Todd Show" on February 24. Shannon is currently at WCBS-FM.

On January 5, 2015, "The Todd Show" was re-branded to "Todd & Jayde in the Morning" due to low ratings. Jayde Donovan, also known as Patricia Sweet,
from Sacramento's KDND joined Pettengill as a co-host.

Update about WPLJ:
On Friday, May 31, 2019.. 95.5 WPLJ -- one of the most transformative radio stations in the New York market over the last four decades -- will fade to black after 48 years on the air when it switches over to a contemporary Christian music station called K-LOVE following the frequency's sale by Cumulus Media.

WPLJ signed off commercial operations on May 31, 2019 at 7 p.m., with "Imagine" by John Lennon (the final song now-former sister station WABC ended their Top 40 format with in 1982), a live version of "W-P-L-J" by Hall & Oates, and a goodbye from current and former staffers. Shortly after 7 p.m.

WPLJ 95.5 New York - End of PLJ & Launch of K-Love - May 31 2019: https://www.youtube.com/watch?v=JFQHKLxNQWk

More update:
Cumulus’ 95.5 WPLJ New York went out with a bang. In its final full monthly (counting for all but its final week on air), WPLJ rose from a 2.5 share in April to a 3.1 in May. Ratings expert Chris Huff notes that this was WPLJ’s best performance in two and a half years. WPLJ also held a three month trend of 2.3 – 3.3 – 3.8 in the embedded Middlesex/Somerset/Union NJ book.


Thank you WPLJ for the great memories.

Please check out my other WPLJ sticker collection on:
1) http://radiostickers.blogspot.com/2014/01/955-wplj-new-york-usa.html 
2) http://radiostickers.blogspot.com/2016/10/955-wplj-new-york-1991.html

*source:
- en.wikipedia.org/wiki/WPLJ
- en.wikipedia.org/wiki/Todd_Pettengill
- dfw.cbslocal.com/2019/05/24/ken-foote-pays-tribute-to-new-yorks-wplj-fm/
- radioinsight.com/headlines/177648/may-2019-4-25-5-22-nielsen-audio-ppm-ratings-day-1-wplj-goes-out-with-a-bang/

Thursday, May 30, 2019

Star 101.5, Seattle (1986 - 2015)

*Some stickers of KPLZ / Star 101.5 Seattle

KPLZ (101.5 MHz) is a commercial FM radio station in Seattle, Washington, USA. KPLZ is owned and operated by the Sinclair Broadcast Group and airs a hot adult contemporary radio format.

KPLZ has an effective radiated power (ERP) of 99,000 watts (100,000 watts with beam tilt). Its transmitter] is located on Cougar Mountain, and their studios and offices are co-located with television partner KOMO-TV within KOMO Plaza (formerly Fisher Plaza) in the Lower Queen Anne section of Seattle, directly across the street from the Space Needle.

In the late 1970s, while KJR and KING maintained Mainstream Top-40 formats, KPLZ (K-Plus 101) became the area's de facto disco music station for a couple of years, airing a higher percentage of dance hits than the AM Top 40 stations. The death of disco, combined with the 1981 sign-on of Top-40 upstart KBLE-FM, which later became KUBE, signaled a tough ratings environment for KPLZ in the early 1980s.

In response, KPLZ moved slightly towards an adult contemporary format, using the slogan "The Music Magazine" and branding as simply "KPLZ." However, under the leadership of Program Director Jeff King, and later Casey Keating, the station was in a close race in the ratings with KUBE for Top 40 supremacy during the 1980s.

Unused bumper sticker from the 1986, sheet measures approximately 11.5 cm by 8.5 cm. 
Front side: background: white; KPLZ logo.
Back side: "Z" sticker promo.


The station moved back to Mainstream Top 40 by September 1983, changing its slogan to "Hot Hits." It began using a Hot Hits jingle package and formatics developed by Mike Joseph, who created the Hot Hits format, adopted by numerous radio stations in the early 1980s. KPLZ later changed its moniker to "Z 101.5," before moving back to "101.5 KPLZ" in the late 1980s.

Unused bumper sticker from the 1991, sheet measures approximately 13.5 cm by 8.5 cm. 
Front side: background: white; 101.5 KPLZ logo.
Back side: Pepsi "License to Chill" promo.


Unused bumper sticker from the 1992, sheet measures approximately 15.5 cm by 8 cm. 
Front side: background: white; 101.5 KPLZ logo; + two small.
Back side: Alley Chevrolet $1015.00 off coupon.


Unused bumper sticker from the 1993, sheet measures approximately diameter 9.5 cm. 
Front side: round; background: purple, black; 101.5 KPLZ logo.
Back side: Crystal Pepsi or Diet Crystal Pepsi 50 cents off coupon.


KUBE struggled for a time, but ultimately adopted a Rhythmic CHR approach in early 1992. KPLZ's ratings dropped while KUBE ascended the ratings ladder. KPLZ tried various angles of the format, such as counteracting KUBE's rhythmic direction with a more mainstream CHR direction, as well as emphasizing hits from the previous 5 years. When that strategy didn't work, KPLZ began playing more rhythmic titles by January 1993.
Fisher Communications bought the station in 1994.

Unused bumper sticker from the 1994, sheet measures approximately 18.5 cm by 6.5 cm. 
Front side: shaped; background: white; Star 101.5 logo.
Back side: UNIVERSITY promo.


Unused bumper sticker from the 1995, sheet measures approximately 11.5 cm by 9 cm. 
Front side: shaped; background: white; Star 101.5 logo, + two small.
Back side: Star 101.5 Enter to Win promo and registration form.


On January 28, 1994, at 1 p.m., KPLZ finally gave up on Top 40 and flipped to Hot AC as "Star 101.5." The first song on "Star" was "Waiting for a Star to Fall" by Seattle duo Boy Meets Girl. Kent Phillips and Alan Budwill, who have hosted mornings on the station since 1986, remained after the flip to "Star" and continued until December 2018, when Budwill retired and Phillips moved to afternoons; mornings are now hosted by Curt Kruse and Corine McKenzie and producer Leonard Barokas.

Unused bumper sticker from the 2015, sheet measures approximately 15 cm by 7 cm. 
Front side: oval; background: purple and pink; Star 101.5 logo.
Back side: Kent & Alan in the Morning promo.


Currently, KPLZ competes with AC-formatted KRWM (Warm 106.9) and KSWD (94.1 The Sound), as well as Top 40/CHR-formatted KBKS (106.1 Kiss FM) and KQMV (Movin 92.5).

source: en.wikipedia.org/wiki/KPLZ-FM

Monday, May 27, 2019

Kiss 106.1, Seattle (1996 - 2009)

Unused bumper sticker from the 1996, sheet measures approximately 16.5 cm by 10.5 cm. 
Front side: background: clear; Kiss 106 logo.
Back side: free MALLPeRKS membership coupon.

On March 25, 1996, at 3 p.m., KCIN / KRPM flipped to a gold-leaning Rhythmic Adult Contemporary format, branded as "Kiss 106" KCIN reacquired the KRPM-FM call sign on April 5, but would adopt the current KBKS-FM call letters on April 15. (KRPM AM continued to simulcast until February 1, 1999, when it flipped to classic country.)

KBKS's playlist consisted of a wide range of rhythmic hits targeting adults 25–54 years old, including Motown, gold hits from the 1960s through the 1980s, re-currents, and current-day hits from artists like Celine Dion, Toni Braxton, Mariah Carey, Janet Jackson, and Boyz II Men. The station primarily competed against KUBE, KLSY, and KPLZ-FM.

Unused bumper sticker from the 1997, sheet measures approximately 22.5 cm by 7.5 cm.
Front side: background: white; Kiss 106.1 logo.
Back side: white.


On May 23, 1997, the Friday before Memorial Day weekend, KBKS flipped to Top 40/CHR and modified its moniker to "Kiss 106.1." This marked the first Mainstream Top 40/CHR station in Seattle since 1994, when KPLZ shifted to Hot AC. The Rhythmic AC format later returned to Seattle radio on KQMV from 2006-2010, and KMTT in 2013. 

EZ Communications and American Radio Systems merged in July 1997. Then, ARS and Infinity merged that September. With this, KBKS become an Infinity Broadcasting station (which was owned by CBS).

Unused bumper sticker from the 2000, sheet measures approximately 18 cm by 8 cm. 
Front side: shaped, oval; background: purple, black; Kiss 106.1 logo.
Back side: white.


At first, KBKS' direction leaned more towards Modern AC as a way to counter KUBE's Rhythmic Top 40 direction. KBKS became more mainstream in early 2000.

Unused bumper sticker from the 2004, sheet measures approximately 14 cm by 7.5 cm. 
Front side: shaped background: purple; Kiss 106.1 logo.
Back side: white.


Unused bumper sticker from the 2006, sheet measures approximately 14 cm by 7.5 cm. 
Front side: shaped; background: black; Kiss 106.1 logo.
Back side: Orange Julius promo.


In 2007, at the same time the station rebranded to "106.1 KISS FM," the station began leaning more rhythmic, in the hopes of denting KUBE's dominant ratings in the Seattle Top 40 battle.

On December 10, 2008, CBS Radio announced it would swap five of its stations, including KBKS, to Clear Channel Communications while trading two stations in Houston, Texas. The deal was approved by the FCC on March 31, 2009, and consummated on April 1. Under Clear Channel, now iHeartMedia, the station backed off of its rhythmic lean and returned to a more mainstream direction.

Unused bumper sticker from the 2009, sheet measures approximately 12.5 cm by 7.5 cm. 
Front side: shaped; background: white; 106.1 Kiss FM logo.
Back side: white.


The acquisition by Clear Channel joined KBKS with former long-time rival rhythmic top 40 station KUBE, as KBKS began competing against Sandusky Broadcasting's Top 40 KQMV (Movin' 92.5) and Modern AC KLCK-FM (Click 98.9), as well as Fisher Broadcasting's Hot AC KPLZ-FM (Star 101.5). KLCK-FM has since switched to country music as KNUC.

source: en.wikipedia.org/wiki/KBKS-FM

Monday, April 22, 2019

B96 The "Killer Bee", Chicago (1990 - 1991)

Unused bumper sticker from the 1991, sheet measures approximately 15 cm by 10 cm. 
Front side: background: black; B96 the "Killer Bee" logo.
Back side: B96 the "Killer Bee" wear promotion.


WBBM-FM (96.3 MHz) is a Top 40 (CHR) radio station in Chicago. It is known on the air as B96 and it is owned by Entercom. The station has an effective radiated power (ERP) of 3,300 watts, broadcasting from a transmitter atop the Willis Tower (formerly the Sears Tower).

In 1990, B96 adopted the "Killer Bee" slogan and was officially recognized by the Nielsen Broadcast Data System as a Rhythmic Top 40 station, as there was now a bigger emphasis on R&B, Hip Hop, and dance-leaning pop rather than rock-based pop on B96’s playlist. Billboard also took notice of B96’s more rhythmic direction and on its March 10, 1990 issue, the magazine moved B96 from its Mainstream Top 40 Panel to its Top 40/Dance panel after revising and expanding its Top 40 and Hot 100 charts based on the Fall 1989 ratings. The decision focus on dance-based hits would soon pay off as by the fall 1990 ratings report, B96 suddenly became one of Chicago's hottest radio stations, ranking at #3 only behind urban contemporary WGCI-FM and talk station WGN-AM 720. This was unexpected as B96 and Top 40 rival Z95 often traded victories in the past four years with neither station gaining much traction overall in the ratings war. Just a year earlier, B96 had to fight off rumors that it would abandon the Top 40 format as Z95 was beating them in the ratings at the time. In addition, it was also rumored that 95.5 WNUA (now WEBG "BIG 95.5" with a country music format) would flip from its smooth jazz/new age format to top 40 to compete not only against B96 but also Z95 and Q101 but its parent company at the time denied such rumors and WNUA maintained its smooth jazz format for the next 20 years.

Unused bumper sticker from the 1990, sheet measures approximately 19 cm by 8 cm. 
Front sidebackground: black; B96 the "Killer Bee" logo.
Back side: B96 the "Killer Bee" winner sticker promo, Beeline and B96's program schedule.


B96 program director Dave Shakes, who joined the station in January 1990 after the departure of Buddy Scott a year earlier, described the station's path to success in what he had called a "Three-M Path": Music, Mornings, and Marketing. Shakes acknowledged that the dance-leaning pop records and the Chicago house scene were key factors in B96's newly found ratings success. Furthermore, he added that many of the rock-leaning pop records were not catching on to the station's core audience due to the large size and ethnic diversity of the Chicago market thus taking a longer time to discover hit records in comparison to smaller markets. Shakes also wanted B96 to increase its audience by serving Hispanic listeners more aggressively than black listeners as he felt that the black audience was already served well in Chicago with the successes of WGCI and V103 (formerly WBMX). The results would pay off as B96's audience became more racially diverse than Z95's audience as Hispanics made up about 34% of B96's total listeners and black listeners made up about 10% while Z95's audience was mostly white. Secondly, Shakes cited the success of B96's morning show "Eddie and Jobo" as another key ingredient in the station's success. Thirdly, Shakes described B96's aggressive marketing and established the "Killer Bee Culture" to distinguished B96 from its rival Z95 due to the similarities of each station's nickname. For example, B96 listeners would be encouraged to put a finger to their lips and make a buzzing sound, which moves into a stuttered "B-B-B96" when the B96 personality says "Gimme a B" rather than the traditional question of "What is your favorite radio station?" after a listener wins a radio contest. Other ways B96 would market throughout the Chicagoland area included putting out "Killer Bee" bumper stickers inside newspapers, sending its DJs and personalities to public events, and reaching out to various communities in the Chicagoland area. As B96’s ratings skyrocketed out of nowhere, Z95, which by then had transitioned from a rock-leaning top 40 to a more adult top 40 station, would start to collapse in the ratings. Q101, now an adult top 40 station, had drop the dance-leaning pop songs that were becoming popular on B96, thus becoming a lesser threat to B96 than Z95 was.

Unused bumper sticker from the 1990, sheet measures approximately 15 cm by 10 cm. 
Front side: background: black; B96 logo, 2 small: B96 logo and Beeline phone number, B96 logo and concert line phone number.
Back side: white.


Notable B96 on-air personalities during the dance-leaning Killer Bee era included George McFly, Coco Cortez, Gary Spears (one of WBBM-FM's original DJs when it launched its Top 40 format in 1982), Karen Hand, Todd Cavanah (who was later promoted as B96’s program director in 1993) and the popular morning duo of Eddie & Jobo. One local program that B96 aired was "Street Buzz", which allowed listeners to socialize about anything that was going on in Chicago, such as what was the hottest trends in the club scene.

B96 also aired nationally syndicated weekend programs, such as “Casey’s Top 40”, a pop music countdown program hosted by legendary radio personality Casey Kasem from 1989 to 1998 although B96 would stop airing the syndicated program in July 1993. B96 was one of the first two affiliates of Kasem's new countdown show after he had left "America's Top 40" in 1988, the other being mainstream top 40 station WHTZ "Z100" in New York. Coincidently, WBBM-FM had also aired Kasem's previous countdown program "American Top 40" in 1979, back when the station had a soft rock/adult contemporary format. WBBM-FM aired the program until April 3, 1982 (just a month before WBBM-FM flipped formats from AC to Top 40/CHR), when it moved to WLS-AM 890 after AT40’s parent company, Watermark, was bought by ABC, which decided to put the program on its radio affiliates instead. Furthermore, rival Z95 had aired "American Top 40" from June 28, 1987, which was hosted by Kasem at the time before he was replaced by Shadoe Stevens a year later, until October 20, 1991 when the station (then known as Hot 94.7 instead of Z95) flipped from Top 40 to simulcasting Talk radio WLS 890 AM.

Another syndicated program that B96 aired for a while was “American Dance Traxx”, a weekend dance music countdown that also aired on many Rhythmic CHR/Top 40 stations such as Hot 97 New York, Power 106 Los Angeles, WIOQ-FM "Q102" in Philadelphia, and WLUM-FM in Milwaukee (which has since shifted towards alternative and modern rock beginning in 1994). Although "American Dance Traxx" started in 1987, B96 did not air the program until 1991 when the station was a full-fledged dance-leaning Rhythmic Top 40 station. By the time the program ended in 1993, B96 stopped airing the program.

Radio analysts likened the ongoing war between B96 and Z95 to the Top 40 battle between Z95's predecessor WLS-AM "The Big 89" and now-defunct WCLF AM 1000 from 1965 to 1976. At the same time, they were skeptical that Z95's tactics would actually work as one reporter pointed out that attacking a rival station's program director on air was practically meaningless as radio listeners would have no idea who that person is compared to a radio station's on-air personality or DJ. Nonetheless, the onslaught by Z95 had little effect on B96, which continued to dominate in the ratings. For the most part, B96 would ignore Z95's constant assault on them other than declaring itself the "Killer Bee" and its rival as a "wannabe", referencing to Z95 copying B96's successful dance-leaning format.

*source:en.wikipedia.org/wiki/WBBM-FM, wiki.classicb96.com/B96_History_Summarized

Tuesday, April 9, 2019

Radio Station T-shirts (2015-2018)

*Some t-shirts of American and Aussie stations

In the photo above are some of my radio station t-shirts collection.. from 101.1 WCBS FM, 94.7 The Wave, 92.3 AMP Radio, Mix 92.9, Fresh 102.7, ABC 774 Melbourne, 94.1 KMPS and 94.5 KTI Country.

Other t-shirts: https://radiostickers.blogspot.com/2019/03/radio-station-t-shirts-2005-2015.html

Monday, March 4, 2019

iHeartRadio, USA (2019)

Unused bumper sticker from the 2019, sheet measures approximately diameter 7.5 cm. 
Front side: round; background: black; iHeartRadio logo.
Back side: white.


iHeartRadio is a free broadcast and internet radio platform owned by iHeartMedia, Inc It was founded in April 2008 as the website iheartmusic.com. As of 2017, iHeartRadio functions as a music recommender system and is the national umbrella brand for iHeartMedia's radio network aggregating its over 850 local iHeartMedia radio stations across the United States, as well as hundreds of other stations from various other media (with companies such as Cumulus Media, Cox Radio and Beasley Broadcast Group also utilizing this service). In addition, the service includes thousands of podcasts and now also offers on demand functionality and is the only service that allows listeners to save and replay songs right from live broadcast radio to their digital playlists. The on demand features require a subscription fee. iHeartRadio is available across more than 90 device platforms including online, via mobile devices, and on some video-game consoles.

iHeartRadio launched national-branded marquee events starting with the inaugural iHeartRadio Music Festival in 2011. Other major iHeartRadio events include the iHeartRadio Fiesta Latina, iHeartCountry Festival, the nationwide iHeartRadio Jingle Ball Tour, iHeartSummer’17 Weekend and the iHeartRadio Music Awards, which generated 165 billion social media impressions. iHeartRadio regularly hosts concerts at the iHeartRadio Theaters in Los Angeles and New York.


*source: en.wikipedia.org/wiki/IHeartRadio

Saturday, March 2, 2019

Radio Station T-shirts (2005 - 2015)

*Some t-shirts of American station and show


In the photo above are some of my radio station t-shirts collection.. from WGCI, 99.5 KISS, WPLJ, Rick Dees Weekly Top 40 show, ESPN Deportes, i93, Z100 and The Ticket SportsRadio.

Besides sticker, t-shirt is also one of the promotional items commonly used by radio station.

Some of the advantages of having custom t-shirt designs for radio stations are..
1) Walking Billboards – Billboards may sound a thing of the past in this age of digital advertising, but they are very much here. Custom t-shirt designs act as walking billboards for radio station but are a lot cheaper. T-shirts with station's logo or brand name can offer great visibility to radio station's business in a very cost-effective way.

2) Great Conversation Starters – Do you remember any time when you wore a branded t-shirt and people did not comment on it or had a discussion on the company? Possibly not! By simply wearing radio station's brand’s t-shirt, radio station can attract many people that want to talk about the station or the brand out of curiosity. This is powerful marketing! It will be easier to convey the message of radio station through these t-shirts by the way of logos and taglines.

3) Visual Impact – Visual appeal matters a lot! Visuals are processed 60,000 times faster than text by a human brain. Also, content with visuals gets 94% more total views. So, a custom t-shirt with a professional logo design and a catchy tagline will prove to be visually stimulating. The people who see radio station's branded t-shirts are likely to remember radio station's business for a long time.

4) Not Such A Costly Affair!
Radio station don’t necessarily have to have a big budget for this one. The custom t-shirts are inexpensive as compared to other marketing techniques. All station need is a blank t-shirt design and fill it up with branding elements of radio station, be it station's logo, slogan, or any other graphics.

Thursday, February 14, 2019

KTRH 740 AM, Houston (1986, 1988)

Unused bumper sticker from the 1986, sheet measures approximately 25.7 cm by 7.3 cm. 
Front side: background: black, maroon, dark yellow; Houston Rockets logo and text: KTRH 740 AM "Unbeatable!".
Back side: brown; "Win Rockets Tickets" promo and "Stick It & Win" form.


KTRH 740 AM is a commercial radio station in Houston, Texas, United States. In the 1980s KTRH was the flagship radio home of the Houston Rockets. a professional basket ball team based in Houston. KTRH was also radio home of Houston Oilers (American football team) and Houston Astros (baseball team).


Unused bumper sticker from the 1988, sheet measures approximately 14 cm by 10 cm. 
Front side: shaped; background: white; basket ball shoes, Houston Rockets logo, and text: KTRH 740 AM.
Back side: "Win Rockets Tickets" with KTRH NewsRadio 740 AM promo and "Ron Carter Chevrolet" voucher.