Radio Station T-shirts (2005 - 2015)

*Some t-shirts of American station and show

In the photo above are some of my radio station t-shirts collection.. from WGCI, 99.5 KISS, WPLJ, Rick Dees Weekly Top 40 show, ESPN Deportes, i93, Z100 and The Ticket SportsRadio.

Besides sticker, t-shirt is also one of the promotional items commonly used by radio station.

Some of the advantages of having custom t-shirt designs for radio stations are..

1) Walking Billboards – Billboards may sound a thing of the past in this age of digital advertising, but they are very much here. Custom t-shirt designs act as walking billboards for radio station but are a lot cheaper. T-shirts with station's logo or brand name can offer great visibility to radio station's business in a very cost-effective way.

2) Great Conversation Starters – Do you remember any time when you wore a branded t-shirt and people did not comment on it or had a discussion on the company? Possibly not! By simply wearing radio station's brand’s t-shirt, radio station can attract many people that want to talk about the station or the brand out of curiosity. This is powerful marketing! It will be easier to convey the message of radio station through these t-shirts by the way of logos and taglines.

3) Visual Impact – Visual appeal matters a lot! Visuals are processed 60,000 times faster than text by a human brain. Also, content with visuals gets 94% more total views. So, a custom t-shirt with a professional logo design and a catchy tagline will prove to be visually stimulating. The people who see radio station's branded t-shirts are likely to remember radio station's business for a long time.

4) Not Such A Costly Affair!
Radio station don’t necessarily have to have a big budget for this one. The custom t-shirts are inexpensive as compared to other marketing techniques. All station need is a blank t-shirt design and fill it up with branding elements of radio station, be it station's logo, slogan, or any other graphics.