Front side: shaped; background: white; Live 105.5 logo, slogan 'Today's Hit Music'.
Back side: white.
KFYV (105.5 FM, "Live 105.5") is a commercial radio station located in Ojai, California, USA, broadcasting to the Oxnard-Ventura, California, area. Live 105.5 airs a Contemporary Hit Radio/Top 40 music format. It is owned by Gold Coast Broadcasting, LLC. Live 105.5's slogan is "Today's Hit Music."
The station, originally owned by Fred Hall, started out as KOVA, which was a Big Band/Adult Standards/Classical format. They also re-broadcast old radio shows (e.g. Jack Benny, The Lone Ranger, and The Shadow). Hall sold the station in 1979 to Frank Spencer who resold it to long-time Ventura County broadcaster Mike Thomas three years later. Thomas first adopted an easy listening format after KACY-FM dropped the format to become Q-105, then changed the call letters to KMYX (K-Mix 106) which broadcast an urban/R & B format programmed by his son Howard Thomas (H.T. as he was known on air). In March, 1989 Thomas changed the format to a country with a DJ lineup that included long-time Ventura County broadcasters K.M. "The Rebel" Richards, Bob Stevens, and Steve Carr. The country format only lasted until November of that year when Thomas sold the station to a Los Angeles group owner who adopted a hot adult contemporary format and changed the call letters to KKUR. Later, the station adopted a soft rock/smooth jazz format as "The Breeze" under the call letters KKBE. In 2003, The Breeze (KKBE) was relaunched as Live 105.5 (KFYV) an Adult CHR under the guidance of market veteran Program Director and Morning Personality Mark Elliott who joined Gold Coast Broadcasting as their Director of Programming and Broadcast Operations after exiting Cumulus Media owned B95.1 (KBBY).
Live 105.5 is currently the Ventura County radio home for American Top 40 (AT40) with Ryan Seacrest and Open House Party on the weekend.
*source: http://en.wikipedia.org/wiki/KFYV.
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